Bloom’s distribution service is personalizing local news to untapped audiences in New York City, reaching twice the average newsletter open rate.
Bloom’s news distribution service is creating new opportunities for local publishers in the New York City region.
The first-ever geolocation plugin designed to increase the power of community news journalism by turning hyperlocal reporting into a more customized and targeted experience.
The plugin offers location search capabilities that allow readers to search and sort content based on their personal, local preferences.
A simple, three-line coding schema has been introduced to improve how locations are stored and how hyperlocal content is understood on the web.
A collection of hyperlocal plugins that make local news more engaging to read anywhere on the web.
A study conducted by Bloom reveals 85% of news is dependent on geographic information. The online platform for journalism announces the importance of location-based technology in the news industry and essential strategies for the future of news publishing.
Today, Bloom unveiled its online platform aimed at streamlining the distribution of news from around the world. Over 85% of news in this morning’s paper belong to a specific location but lack tools to deliver to readers in real-time.